Leah Segedie is the author of Green Enough: Eat Better, Live Cleaner, Be Happier (All Without Driving Your Family Crazy!), founder of the Mamavation® community, founder of ShiftCon Social Media Conference, food activist and social media consultant. With a Masters in Communication Management, she works closely with some of the leading scientific and medical minds of our modern era to democratize health principles for “digital moms.” Most content she focuses on revolves around avoiding the pitfalls of hormone-disrupting chemicals inside everyday homes. Leah brings excitement & humor to serious topics which makes them easier to remember and digest for the rest of us. Leah has been working as a professional in social media since 2006. Leah is also a very passionate food & consumer health activist. She got her start organizing activists when California attempted to label GMOs through a proposition in 2012 by springing into action and organizing over 650 bloggers from across the United States & Canada the educate the public about the lack of transparency in the food system. After such a incredible feat she realized that this group needed an annual conference to connect. That’s when she founded ShiftCon Social Media Conference as an annual blogger conference that focuses on how health is impacted by food and everyday products. Influencers attending ShiftCon are able to attend workshops with some of the most brilliant minds of our time. From scientists that focus on hormone disruption to CEOs that have created solutions with nontoxic products, ShiftCon brings them all together annually. And brands love to work with Leah because she has over 10,000 bloggers in the Bookieboo Network to create wellness related campaigns. Leah has been recognized for several feats in her professional and personal life such as being named “Mom of the Year” by Shape Magazine, being named the 4th most Influential Mom Blogger by Cision Media, Top 10 Woman Changing School Nutrition, compared to Lady Gaga for her unique social media tactics in The Huffington Post, and Favorite Weight Loss Blog by Fitness Magazine. Her story, communities and work have also been featured in the following publications: CNN, ABC, NBC, The O’Reiley factor, Chicago Tribune, Christian Science Monitor, The Talk, Yahoo, Ladies Home Journal, Fitness Magazine, Reader’s Digest, Shape Magazine, EcoWatch, The Huffington Post, Mind Body Green, Women’s Day, Fitness RX, International Business Times, Babble, etc. Leah has a Masters in Communication Management from the University of Southern California where she focused on persuasion, public health, and speech. She was also Commencement Speaker during her 2001 Graduation Ceremony at the University of Southern California when she received her Bachelor’s of Arts in Communication. She lives in Simi Valley with her husband and three young children. Leah Segedie can be reached on twitter as @bookieboo or emailed at leahsegedie(at)bookieboo(dot)com.