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It's just as important to know what you're putting on your body as it is to know what you're putting in it.
"Going organic" encompasses more than just the food and beverages you consume. It's just as important to know what you're putting on your body as it is to know what you're putting in it.
The organic beauty industry has grown over the past few years, but as Steve Shriver, President of Eco Lips Inc., put it, his company was promoting green, organic products before it was "cool."
Shriver shares with host Lisa Davis the history of the company, what standards they hold themselves to (e.g. USDA Organic, Fair Trade Certified, Non-GMO Project Verified), and the various ways they're contributing to the organic beauty industry.
[2:00] Learn about EcoLips and how they were early to the organic beauty industry.
[2:50] Why it's important to go for natural beauty products.
[4:37] Learn more about Fair Trade and how this protects farmers.
[9:00] Busting lip balm myths.
[11:05] Learn about hemp in EcoLips products and why it is great for lip balm.
[12:20] Advice for entrepreneurs and how to listen to the consumer.
[17:21] Where you can buy EcoLips.
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Show Sponsor: Natracare